Chaos Monkeys: Inside the Silicon Valley Money Machine


NEW YORK TIMES BESTSELLERAn adrenaline-fuelled exposé of life inside the tech bubble, Chaos Monkeys lays bare the secrets, power plays and lifestyle excesses of the visionaries, grunts, sociopaths, opportunists and money cowboys who are revolutionising our world. Written by startup CEO and industry provocateur Antonio García Martínez, this is Liar’s Poker meets The Social Network. Computer engineers use ‘chaos monkey’ software to wreak havoc and test system robustness. Similarly, tech entrepreneurs like Antonio García Martínez are society’s chaos monkeys – their innovations disrupt every aspect of our lives, from transportation (Uber) and holidays (Airbnb) to television (Netflix) and dating (Tinder) – all in search of the perfect business miracle. Describing himself as ‘high-strung, fast-talking, and wired on a combination of caffeine, fear, and greed at all times’, García Martínez left Wall Street to make his fortune in Silicon Valley, becoming CEO of his own startup, before bailing and being poached by Facebook’s nascent advertising team. Here he turned users’ data into profit for COO Sheryl Sandberg and chairman and CEO Mark ‘Zuck’ Zuckerberg. Forced out of Facebook in the wake of a bitter internal product war, García Martínez took his unique brand of entrepreneurial hyperactivity to rivals Twitter. Along the way, he got into a lot of trouble with a lot of people, brewed illegal beer on the Facebook campus (accidentally flooding Zuckerberg’s desk), lived on a yacht, raced sport cars on the highway, and enthusiastically pursued the lifestyle of an overpaid Silicon Valley mercenary.In Chaos Monkeys he tells you HOW – and HOW NOT – to make a fortune through startups and digital marketing. Highly entertaining and always offering genuine insight, García Martínez unravels the chaotic evolution of social media and online marketing. From startups and credit derivatives to Big Brother and data tracking, social media monetisation and digital ‘privacy’, he shares both his scathing observations and outrageous antics, taking us on a subversive and very funny tour of the fascinatingly insular and unbelievably wealthy tech industry.

Amazon.co.uk Price: £12.74 (as of 12/06/2021 03:51 PST- Details)

NEW YORK TIMES BESTSELLERAn adrenaline-fuelled exposé of life contained in the tech bubble, Chaos Monkeys lays naked the secrets and techniques, energy performs and life-style excesses of the visionaries, grunts, sociopaths, opportunists and cash cowboys who’re revolutionising our world. Written by startup CEO and business provocateur Antonio García Martínez, that is Liar’s Poker meets The Social Community. Pc engineers use ‘chaos monkey’ software program to wreak havoc and check system robustness. Equally, tech entrepreneurs like Antonio García Martínez are society’s chaos monkeys – their improvements disrupt each side of our lives, from transportation (Uber) and holidays (Airbnb) to tv (Netflix) and relationship (Tinder) – all looking for the proper enterprise miracle. Describing himself as ‘high-strung, fast-talking, and wired on a mixture of caffeine, worry, and greed always’, García Martínez left Wall Road to make his fortune in Silicon Valley, turning into CEO of his personal startup, earlier than bailing and being poached by Fb’s nascent promoting workforce. Right here he turned customers’ information into revenue for COO Sheryl Sandberg and chairman and CEO Mark ‘Zuck’ Zuckerberg. Pressured out of Fb within the wake of a bitter inside product warfare, García Martínez took his distinctive model of entrepreneurial hyperactivity to rivals Twitter. Alongside the best way, he bought into numerous hassle with lots of people, brewed unlawful beer on the Fb campus (by chance flooding Zuckerberg’s desk), lived on a yacht, raced sport vehicles on the freeway, and enthusiastically pursued the approach to life of an overpaid Silicon Valley mercenary.In Chaos Monkeys he tells you HOW – and HOW NOT – to make a fortune by means of startups and digital advertising and marketing. Extremely entertaining and all the time providing real perception, García Martínez unravels the chaotic evolution of social media and on-line advertising and marketing. From startups and credit score derivatives to Large Brother and information monitoring, social media monetisation and digital ‘privateness’, he shares each his scathing observations and outrageous antics, taking us on a subversive and really humorous tour of the fascinatingly insular and unbelievably rich tech business.

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