Business Books
Showing 313–336 of 353 results
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E-Commerce
They Ask, You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today’s Digital Consumer
E-CommerceThey Ask, You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today’s Digital Consumer
The revolutionary guide that challenged businesses around the world to stop selling to their buyers and start answering their questions to get results; revised and updated to address new technology, trends, the continuous evolution of the digital consumer, and much more In today’s digital age, the traditional sales funnel–marketing at the top, sales in the middle, customer service at the bottom–is no longer effective. To be successful, businesses must obsess over the questions, concerns, and problems their buyers have, and address them as honestly and as thoroughly as possible. Every day, buyers turn to search engines to ask billions of questions. Having the answers they need can attract thousands of potential buyers to your company–but only if your content strategy puts your answers at the top of those search results. It’s a simple and powerful equation that produces growth and success: They Ask, You Answer. Using these principles, author Marcus Sheridan led his struggling pool company from the bleak depths of the housing crash of 2008 to become one of the largest pool installers in the United States. Discover how his proven strategy can work for your business and master the principles of inbound and content marketing that have empowered thousands of companies to achieve exceptional growth. They Ask, You Answer is a straightforward guide filled with practical tactics and insights for transforming your marketing strategy. This new edition has been fully revised and updated to reflect the evolution of content marketing and the increasing demands of today’s internet-savvy buyers. New chapters explore the impact of technology, conversational marketing, the essential elements every business website should possess, the rise of video, and new stories from companies that have achieved remarkable results with They Ask, You Answer. Upon reading this book, you will know: How to build trust with buyers through content and video. How to turn your web presence into a magnet for qualified buyers. What works and what doesn’t through new case studies, featuring real-world results from companies that have embraced these principles. Why you need to think of your business as a media company, instead of relying on more traditional (and ineffective) ways of advertising and marketing. How to achieve buy-in at your company and truly embrace a culture of content and video. How to transform your current customer base into loyal brand advocates for your company. They Ask, You Answer is a must-have resource for companies that want a fresh approach to marketing and sales that is proven to generate more traffic, leads, and sales.
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Personal Finance
Think And Grow Rich
Napoleon Hill, America’s most beloved motivational author, devoted 25 years to finding out how the wealthy became that way. After interviewing over 500 of the most affluent men and women of his time, he uncovered the secret to great wealth based on the notion that if we can learn to think like the rich, we can start to behave like them. By understanding and applying the thirteen simple steps that constitute Hill’s formula, you can achieve your goals, change your life and join the ranks of the rich and successful. In this updated edition, Dr. Arthur R. Pell provides examples of men and women who, in recent times, exemplify the principles that Hill promulgated. With the success stories of top achievers such as Bill Gates and Steven Spielberg, he proves that Hill’s philosophies are as valid today as they ever were.
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Personal Finance
Think and Grow Rich
The most famous of all teachers of success spent a fortune and the better part of a lifetime of effort to produce the Law of Success philosophy that forms the basis of his books and that is so powerfully summarized and explained for the general public in this book.In Think and Grow Rich, Hill draws on stories of Andrew Carnegie, Thomas Edison, Henry Ford, and other millionaires of his generation to illustrate his principles. This book will teach you the secrets that could bring you a fortune. It will show you not only what to do but how to do it. Once you learn and apply the simple, basic techniques revealed here, you will have mastered the secret of true and lasting success.Money and material things are essential for freedom of body and mind, but there are some who will feel that the greatest of all riches can be evaluated only in terms of lasting friendships, loving family relationships, understanding between business associates, and introspective harmony which brings one true peace of mind! All who read, understand, and apply this philosophy will be better prepared to attract and enjoy these spiritual values.BE PREPARED! When you expose yourself to the influence of this philosophy, you may experience a CHANGED LIFE which can help you negotiate your way through life with harmony and understanding and prepare you for the accumulation of abundant material riches.
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Business Management
Think and Grow Rich: The Original Classic
The greatest motivational book of all time! Napoleon Hill’s thirteen step programme will set you on the path to wealth and success. Think and Grow Rich reveals the money-making secrets of hundreds of America’s most affluent people. By thinking like them, you can become like them. This powerful 1937 classic, with analysis from self-development authority Tom Butler-Bowdon, will continue to be read through the decades of economic boom and bust, proving that the magic formula for making money never changes.
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Business Management
Thinking, Fast and Slow
The phenomenal international bestseller – 2 million copies sold – that will change the way you make decisions’A lifetime’s worth of wisdom’ Steven D. Levitt, co-author of Freakonomics’There have been many good books on human rationality and irrationality, but only one masterpiece. That masterpiece is Thinking, Fast and Slow’ Financial TimesWhy is there more chance we’ll believe something if it’s in a bold type face? Why are judges more likely to deny parole before lunch? Why do we assume a good-looking person will be more competent? The answer lies in the two ways we make choices: fast, intuitive thinking, and slow, rational thinking. This book reveals how our minds are tripped up by error and prejudice (even when we think we are being logical), and gives you practical techniques for slower, smarter thinking. It will enable to you make better decisions at work, at home, and in everything you do.
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Business Management
Thinking, Fast and Slow: Daniel Kahneman
The phenomenal international bestseller – 2 million copies sold – that will change the way you make decisions’A lifetime’s worth of wisdom’ Steven D. Levitt, co-author of Freakonomics’There have been many good books on human rationality and irrationality, but only one masterpiece. That masterpiece is Thinking, Fast and Slow’ Financial TimesWhy is there more chance we’ll believe something if it’s in a bold type face? Why are judges more likely to deny parole before lunch? Why do we assume a good-looking person will be more competent? The answer lies in the two ways we make choices: fast, intuitive thinking, and slow, rational thinking. This book reveals how our minds are tripped up by error and prejudice (even when we think we are being logical), and gives you practical techniques for slower, smarter thinking. It will enable to you make better decisions at work, at home, and in everything you do.
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E-Commerce
This is Marketing: You Can’t Be Seen Until You Learn To See
#1 Wall Street Journal Bestseller & Instant New York Times Bestseller A game-changing approach to marketing, sales, and advertising. For the first time Seth Godin offers the core of his marketing wisdom in one compact, accessible, timeless package. This is Marketing shows you how to do work you’re proud of, whether you’re a tech startup founder, a small business owner, or part of a large corporation. No matter what your product or service, this book will help you reframe how it’s presented to the world, in order to meaningfully connect with people who want it. Seth employs his signature blend of insight, observation, and memorable examples to teach you: * How to build trust and permission with your target market. * The art of positioning–deciding not only who it’s for, but who it’s not for. * Why the best way to achieve your goals is to help others become who they want to be. * Why the old approaches to advertising and branding no longer work. * The surprising role of tension in any decision to buy (or not). * How marketing is at its core about the stories we tell ourselves about our social status. You can do work that matters for people who care. This book shows you the way.”This Is Marketing is a very accessible way into Godin’s thinking…. Godin writes in pacy, jargon-free prose and this book is interesting and useful for anyone who wants an insight into how, and why, we buy things or change our habits in any way.” – The Financial Times
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Business Biographies & Histories
Till the Cows Come Home: the bestselling memoir from a beloved presenter
Business Biographies & HistoriesTill the Cows Come Home: the bestselling memoir from a beloved presenter
THE UPLIFTING AND HEARTWARMING LOVE LETTER TO FAMILY AND THE GREAT OUTDOORS’Cox is a natural storyteller… she brings that authentic voice to bear in her memoir. The tone is so intimate, chatty and friendly, so you feel as though she could be sitting next to you’ Hannah Beckerman, Daily Express’endearing, engaging and very funny’ Mirror’Coxy’s memoir about growing up on a farm is as funny as you’d expect, genuinely touching and has some excellent 80s and 90s details. Her love of animals is infectious’ Alexandra Heminsley, Grazia’The book is like a big warm hug, full of local characters and misadventures’ Sophie Heawood, Observer’Made me laugh out loud…I loved it!’ Lynda La PlanteGlorious springtime, haystacks and a herd of cows can all be found in this Sunday Times Bestseller A funny and heart-warming love letter to childhood, family and growing up.Till the Cows Come Home is DJ and TV presenter Sara Cox’s wonderfully written, funny coming of age memoir of growing up in 1980s Lancashire. The youngest of five siblings, Sara grew up on her father’s cattle farm surrounded by dogs, cows, horses, fields and lots of ‘cack’. The lanky kid sister – half girl, half forehead – a nuisance to the older kids, the farm was her very own dangerous adventure playground, ‘a Bolton version of Narnia’. Her writing conjures up a time of wagon rides and haymaking and agricultural shows, alongside chain smoking pensioners, cabaret nights at the Conservative club and benign parenting. Sara’s love of family, of the animals and the people around them shines through on every page. Unforgettable characters are lovingly and expertly drawn bringing to life a time and place. Sara later divided her childhood days between the beloved farm and the pub she lived above with her mother, these early experiences of freedom and adventure came to be the perfect training ground for later life.This funny, big-hearted and often moving telling of Sara Cox’s semi rural upbringing is not what you’d expect from the original ladette, and one of radio’s most enduring and well loved presenters.
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Personal Finance
Tin Can Cook: 75 Simple Store-cupboard Recipes
Winner of the OFM Best Food Personality Readers’ Award, 2018. A Sunday Times bestseller.’An exuberant rebuttal to the idea that good food must be expensive, farm-fresh and unprocessed.’ – Ruby TandohSimple and affordable, Tin Can Cook strips away the blinding glamour and elitism of many cookbooks and takes it back to the basics: making great-tasting food with ordinary ingredients.Food writer and anti-poverty campaigner Jack Monroe presents Tin Can Cook, bringing together seventy-five recipes that you can rustle up from tinned and dried ingredients. Beautifully designed with accompanying quirky hand-drawn illustrations, this book is for you if you’ve struggled to make a dish because the recipe calls for an exotic ingredient you’ve never heard of. Jack does away with the effort; all her dishes are exciting and new, but you won’t have to look further than your local supermarket to make them.Jack’s recipes include Red Lentil and Mandarin Curry, Catalan Fish Stew, Pina Colada Toast and many more delicious and creative ideas.’At a time when good food can often be seen as rather elitist or exclusive, Jack has done an excellent job to create recipes which are simple, straightforward and delicious.’ – Felicity Spector
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Business Biographies & Histories
Tom Hartley: The Dealmaker
The car world is full of fascinating characters, but few have a story to tell quite as remarkable and inspirational as Tom Hartley. Walking out of school at the age of 11, unable to read or write, Hartley set up his own business buying and selling cars. From that moment on he defied logic and ripped up the rule book on his way to the top. Today he runs one of the most successful independent family-run luxury, performance and classic car businesses in the world, and has built up an unrivalled reputation as ‘The Dealmaker.’ Tom has been at the top for over 40 years, survived and thrived through four recessions, and overcome three life threatening illnesses. In his own brutally honest words Hartley tells his gripping story of a boy from a traditional Romany family who swapped the classroom for the cut-throat world of Glasgow’s car auctions, buying and selling his first car at the age of 12. Having decided to drive himself around illegally, he was only 15 when he had his first car crash, and they don’t come more spectacular than writing off a Ferrari Dino – nothing has ever been normal in the world of Tom Hartley! Hartley had made his first million by the age of 17, but soon suffered major setbacks as his business went bust, and he found himself at risk of losing his sight without major surgery. Hartley started all over again, living in a mobile home with his wife and working from the back of a car. He had gone from hero to zero, but his burning desire to be the best saw him climb his way back to the top. His ability to clinch deals in some of the most bizarre places has become legendary, like buying a car in a sauna, while stuck in a traffic jam on a motorway, and even in a swimming pool! Family has played a key part in the Tom Hartley story, his wife has been at his side all the way, and his two sons have followed closely in their father’s footsteps. Indeed Tom’s belief in family is one of the inspiring messages that comes through. Hartley’s inspirational story is about the unshakeable belief in his own abilities, from a precocious schoolboy who had a dream, and then through sheer hard work and a burning desire to make the dream come true. This is not just a book for car enthusiasts but for anyone who has dared to dream. It’s a story that will inspire and motivate, and proves you can make the wildest dream come true if you want it badly enough. Tom’s remarkable story is written with the collaboration of Journalist Ken Gibson, for 24 years, award winning Motoring Editor of The Sun Newspaper.
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Law
Tomorrow’s Lawyers: An Introduction To Your Future
Tomorrow’s Lawyers predicts that we are at the beginning of a period of fundamental transformation in law: a time in which we will see greater change than we have seen in the past two centuries. Where the future of the legal service will be a world of internet-based global businesses, online document production, commoditized service, legal process outsourcing, and web based simulation practice. Legal markets will be liberalized, with new jobs for lawyers and new employers too. This book is a definitive guide to this future – for young and aspiring lawyers, and for all who want to modernize our legal and justice systems. It introduces the new legal landscape and offers practical guidance for those who intend to build careers and businesses in law. Tomorrow’s Lawyers is divided into three parts. The first is an updated restatement of Richard Susskind’s views on the future of legal services, as laid out in his previous bestselling works, The Future of Law , Transforming the Law, and The End of Lawyers? . He identifies key drivers of change, such as the economic downturn, and considers how these will impact on the legal marketplace. In the second part, Susskind sketches out the new legal landscape as he predicts it, including the changing role of law firms, and in-house lawyers, with virtual hearings and online dispute resolution. The third part focuses on the prospects for aspiring lawyers, predicting what new jobs and new employers there will be, and equipping prospective lawyers with penetrating questions to put to their current and future employers. This new edition has been fully updated to include an introduction to online dispute resolution, Susskind’s views on the debates surrounding artificial intelligence and its role in the legal world, a new analysis of new jobs available for lawyers, and a retrospective evaluation of The Future of Law , Susskind’s prediction published in 1996 about the future of legal services. This is the essential introduction to the future of law for those who want to succeed in the rapidly changing legal landscape.
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E-Commerce
Top Gear: Epic Failures: 50 Great Motoring Cock-Ups
Designing and making cars is an expensive thing to do. So is racing them. All told, the car business spends billions every year and with such vast sums at stake you’d think the people involved wouldn’t give desk space to Captain Cockup. Sadly, you would be wrong. Every department in every car firm and motorsport operation is capable of complete and abject failure, and on a surprisingly regular basis. Which is what this book is about. You see, Top Gear knows a thing or two about embarrassing mistakes, as anyone who watched our India special will know. The truth is, for many years Top Gear has also regarded failure as funny. Where other television programmes edit out the moment where the presenter falls over or slams their hand in a door, Top Gear gleefully leaves it in. So who better to take you on a gentle canter through 50 of the car world’s biggest and most glorious failures? That’s right, it’s Top Gear. Who else did you think? If you want this sort of stuff from Countryfile you might be in for a wait.
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Business Biographies & Histories
Trade Wars Are Class Wars: How Rising Inequality Distorts the Global Economy and Threatens International Peace
Business Biographies & HistoriesTrade Wars Are Class Wars: How Rising Inequality Distorts the Global Economy and Threatens International Peace
A provocative look at how today’s trade conflicts are caused by governments promoting the interests of elites at the expense of workersTrade disputes are usually understood as conflicts between countries with competing national interests, but as Matthew C. Klein and Michael Pettis show, they are often the unexpected result of domestic political choices to serve the interests of the rich at the expense of workers and ordinary retirees.Klein and Pettis trace the origins of today’s trade wars to decisions made by politicians and business leaders in China, Europe, and the United States over the past thirty years. Across the world, the rich have prospered while workers can no longer afford to buy what they produce, have lost their jobs, or have been forced into higher levels of debt. In this thought-provoking challenge to mainstream views, the authors provide a cohesive narrative that shows how the class wars of rising inequality are a threat to the global economy and international peace-and what we can do about it.
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Personal Finance
Trading: Technical Analysis Masterclass: Master the financial markets
Trading stocks, currencies, futures, and other financial contracts is not actually complicated and anybody can learn it in a relatively short time. This has been my daily experience for the past decade and even traders who have tried everything for years without success can make their first profits if the art of trading is explained to them in the right way. However, the keyword “in the right way” is important here. This book focuses on technical analysis, explanation and interpretation of price movements and chart patterns as well as on learning effective, ready-to-use trading strategies. However, it is important to go beyond the usual technical analysis, and to analyze the behavior of traders based on psychological factors and phenomena of mass psychology as well. The price movements on the international financial markets arise because millions of people interact with each other every day. Buying and selling decisions are influenced by emotions and human behavioral patterns.Whether we are looking at a speculator from China 200 years ago, a Wall Street pit trader from New York 80 years ago or a modern-day “Joe Bloggs trader”, trading from his/her smartphone – the human components, i.e. emotions and instincts, hardly differ. Greed, fear, uncertainty and the willingness to take risks have determined human actions for millennia and, of course, also how people have maneuvered their money around the world’s markets for centuries. Those who learn to read the buyer and seller interaction from the charts will be able to read and handle any price movement. This is true because all price charts follow universal and timeless rules that can be successfully interpreted with the help of effective technical analysis.Over the years, more than one million visitors have already searched for information about trading on our website www.tradeciety.com. Every day, traders ask us how they can understand technical analysis and trading in a better manner. This book is a result of the motivation to answer these questions collectively. It is the book I would have wished for at the beginning of my trading career over 15 years ago.The first section of this book provides comprehensive knowledge of the fundamentals and individual components of technical analysis and price analysis. The second section focuses on the most important trading patterns as well as the correct interpretation of chart formations. We will explore potential entry signal points and trading strategies so that traders can now already make sense of their own charts with confidence. The third and final section focuses on developing a customized trading strategy. In addition to an insight into important psychological trading concepts, traders will get numerous practical tips to ensure that they handle their trading professionally at the end of this book. The goal of this book is it to enable the reader to look behind the price movements and understand why prices rise and fall, how buyers and sellers interact and thus to make effective trading decisions. The comprehensive and step-by-step knowledge of technical analysis ultimately makes it possible to interpret any chart situation and, thus, hopefully, become an independent trader.
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Personal Finance
Trading: Technical Analysis Masterclass: Master the financial markets
Trading stocks, currencies, futures, and other financial contracts is not actually complicated and anybody can learn it in a relatively short time. This has been my daily experience for the past decade and even traders who have tried everything for years without success can make their first profits if the art of trading is explained to them in the right way. However, the keyword “in the right way” is important here. This book focuses on technical analysis, explanation and interpretation of price movements and chart patterns as well as on learning effective, ready-to-use trading strategies. However, it is important to go beyond the usual technical analysis, and to analyze the behavior of traders based on psychological factors and phenomena of mass psychology as well. The price movements on the international financial markets arise because millions of people interact with each other every day. Buying and selling decisions are influenced by emotions and human behavioral patterns.Whether we are looking at a speculator from China 200 years ago, a Wall Street pit trader from New York 80 years ago or a modern-day “Joe Bloggs trader”, trading from his/her smartphone – the human components, i.e. emotions and instincts, hardly differ. Greed, fear, uncertainty and the willingness to take risks have determined human actions for millennia and, of course, also how people have maneuvered their money around the world’s markets for centuries. Those who learn to read the buyer and seller interaction from the charts will be able to read and handle any price movement. This is true because all price charts follow universal and timeless rules that can be successfully interpreted with the help of effective technical analysis.Over the years, more than one million visitors have already searched for information about trading on our website www.tradeciety.com. Every day, traders ask us how they can understand technical analysis and trading in a better manner. This book is a result of the motivation to answer these questions collectively. It is the book I would have wished for at the beginning of my trading career over 15 years ago.The first section of this book provides comprehensive knowledge of the fundamentals and individual components of technical analysis and price analysis. The second section focuses on the most important trading patterns as well as the correct interpretation of chart formations. We will explore potential entry signal points and trading strategies so that traders can now already make sense of their own charts with confidence. The third and final section focuses on developing a customized trading strategy. In addition to an insight into important psychological trading concepts, traders will get numerous practical tips to ensure that they handle their trading professionally at the end of this book. The goal of this book is it to enable the reader to look behind the price movements and understand why prices rise and fall, how buyers and sellers interact and thus to make effective trading decisions. The comprehensive and step-by-step knowledge of technical analysis ultimately makes it possible to interpret any chart situation and, thus, hopefully, become an independent trader.
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E-Commerce
Traffic Secrets: The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers
E-CommerceTraffic Secrets: The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers
Master the evergreen traffic strategies to fill your website and funnels with your dream customers in this timeless book from the $100M entrepreneur and co-founder of the software company ClickFunnels.The biggest problem that most entrepreneurs have isn’t creating an amazing product or service; it’s getting their future customers to discover that they even exist. Every year, tens of thousands of businesses start and fail because the entrepreneurs don’t understand this one essential skill: the art and science of getting traffic (or people) to find you.And that is a tragedy.Traffic Secrets was written to help you get your message out to the world about your products and services. I strongly believe that entrepreneurs are the only people on earth who can actually change the world. It won’t happen in government, and I don’t think it will happen in schools.It’ll happen because of entrepreneurs like you, who are crazy enough to build products and services that will actually change the world. It’ll happen because we are crazy enough to risk everything to try and make that dream become a reality.To all the entrepreneurs who fail in their first year of business, what a tragedy it is when the one thing they risked everything for never fully gets to see the light of day.Waiting for people to come to you is not a strategy.Understanding exactly WHO your dream customer is, discovering where they’re congregating, and throwing out the hooks that will grab their attention to pull them into your funnels (where you can tell them a story and make them an offer) is the strategy. That’s the big secret.Traffic is just people. This book will help you find YOUR people, so you can focus on changing their world with the products and services that you sell.
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E-Commerce
Traffic Secrets: The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers
E-CommerceTraffic Secrets: The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers
Traffic Secrets Is the FUELThe biggest problem that most entrepreneurs have isn’t creating an amazing product or service; it’s getting their future customers to discover that they even exist. Every year, tens of thousands of businesses start and fail because the entrepreneurs don’t understand this one essential skill: the art and science of getting traffic (or people) to find you.And that is a tragedy. Traffic Secrets was written to help you get your message out to the world about your products and services. I strongly believe that entrepreneurs are the only people on earth who can actually change the world. It won’t happen in government, and I don’t think it will happen in schools.It’ll happen because of entrepreneurs like you, who are crazy enough to build products and services that will actually change the world. It’ll happen because we are crazy enough to risk everything to try and make that dream become a reality.To all the entrepreneurs who fail in their first year of business, what a tragedy it is when the one thing they risked everything for never fully gets to see the light of day.Waiting for people to come to you is not a strategy.Understanding exactly WHO your dream customer is, discovering where they’re congregating, and throwing out the hooks that will grab their attention to pull them into your funnels (where you can tell them a story and make them an offer) is the strategy. That’s the big secret.Traffic is just people. This book will help you find YOUR people, so you can focus on changing their world with the products and services that you sell.
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Law
Trials of the State: Law and the Decline of Politics
A SUNDAY TIMES BESTSELLERIn the past few decades, legislatures throughout the world have suffered from gridlock. In democracies, laws and policies are just as soon unpicked as made. It seems that Congress and Parliaments cannot forge progress or consensus. Moreover, courts often overturn decisions made by elected representatives. In the absence of effective politicians, many turn to the courts to solve political and moral questions. Rulings from the Supreme Courts in the United States and United Kingdom, or the European court in Strasbourg may seem to end the debate but the division and debate does not subside. In fact, the absence of democratic accountability leads to radicalisation. Judicial overreach cannot make up for the shortcomings of politicians. This is especially acute in the field of human rights. For instance, who should decide on abortion or prisoners’ rights to vote, elected politicians or appointed judges?Expanding on arguments first laid out in the 2019 Reith Lectures, Jonathan Sumption argues that the time has come to return some problems to the politicians.
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E-Commerce
Trillion Dollar Coach: The Leadership Handbook of Silicon Valley’s Bill Campbell
THE SUNDAY TIMES BESTSELLER’Bill’s passion for innovation and teamwork was a gift to Apple and the world. Trillion Dollar Coach has captured his tireless spirit so future generations can learn from one of our industry’s greatest leaders’-TIM COOK, CEO, Apple ‘Bill shared his wisdom generously, expecting nothing back but the joy he got from teaching others. I was privileged to have him as my coach for several years. Many times since then, when asked for advice by others, I think of Bill and try to live up to the example he set.’ -SHERYL SANDBERG, COO, Facebook Bill Campbell played an instrumental role in the growth of several prominent companies, such as Google, Apple, and Intuit, fostering deep relationships with Silicon Valley visionaries, including Steve Jobs, Larry Page, and Eric Schmidt. In addition, this business genius mentored dozens of other important leaders on both coasts, from entrepreneurs to venture capitalists to educators to football players, leaving behind a legacy of growing companies, successful people, respect, friendship, and love after his death in 2016.Leaders at Google for over a decade, Eric Schmidt, Jonathan Rosenberg, and Alan Eagle experienced firsthand how the man fondly known as Coach Bill built trusting relationships, fostered personal growth – even in those at the pinnacle of their careers – inspired courage, and identified and resolved simmering tensions that inevitably arise in fast-moving environments. To honor their mentor and inspire and teach future generations, they have codified his wisdom in this essential guide.Based on interviews with over eighty people who knew and loved Bill Campbell, Trillion Dollar Coach explains the Coach’s principles and illustrates them with stories from the many great people and companies with which he worked. The result is a blueprint for forward-thinking business leaders and managers that will help them create higher performing and faster moving cultures, teams, and companies.’Whenever I have a tough decision to make, I think about Bill Campbell. What would Bill do? I owe him so much. He had a gift for helping people to realize their full potential and getting organizations to work well together. Trillion Dollar Coach does a great job of capturing what made Bill special to me and many others.’-SUSAN WOJCICKI, CEO, YouTube’Whenever I saw Bill, he gave me great perspective about what really matters. At the end of the day, it’s the people in your life. Bill had such strong principles around community and how to bring people together. We used those principles – detailed in Trillion Dollar Coach – to form the foundation of Google’s leadership training, so all of our leaders can continue to learn from Bill.’-SUNDAR PICHAI, CEO, Google
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E-Commerce
Trust Me I’m Lying: Confessions of a Media Manipulator
Recently, fake news has become real news, making headlines as its consequences become crushingly obvious in political upsets and global turmoil. But it’s not new – you’ve seen it all before. A malicious online rumour costs a company millions. Politically motivated ‘fake news’ stories are planted and disseminated to influence elections. Some product or celebrity zooms from total obscurity to viral sensation. Anonymous sources and speculation become national conversation. What you don’t know is that someone is responsible for all this. Usually, someone like Ryan Holiday: a media manipulator.Holiday wrote this book to explain how media manipulators work, how to spot their fingerprints, how to fight them, and how (if you must) to emulate their tactics. Why is he giving away these secrets? Because he’s tired of a world where trolls hijack debates, marketers help write the news, reckless journalists spread lies, and no one is accountable for any of it. He’s pulling back the curtain because it’s time everyone understands how things really work.
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Business Biographies & Histories
Twenty Years of talkSPORT
Celebrating the forthcoming 20th anniversary of the launch of the UK’s favourite sports radio station, `Twenty Years of talkSPORT’ gives an amazing behind the scenes, warts and all, look at the station and its presenters and brilliantly captures the funniest stories from the early days right through the World Cups and European Championships to its move into plush new studios in 2019. It is a hilarious and highly entertaining read, featuring contributions from all your favourite presenters on the station over the past twenty years, including Alan Brazil, Ally McCoist, Jim White, Richard Keys, Andy Gray, Adrian Durham, Darren Gough, Laura Woods, Mark Saggers, Andy Goldstein, Paul Hawksbee and Andy Jacobs.
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Law
Under the Wig: A Lawyer’s Stories of Murder, Guilt and Innocence
‘This is a gripping memoir from one of our country’s greatest jury advocates, offering a fascinating, no-holds-barred tour behind the scenes of some of the most famous criminal cases of modern times’ The Secret Barrister’Gripping’ – The Times’Mixes the excitement of the courtroom and some practical tips on the advocacy with the more mundane life of the working lawyer’ – Sunday Times ‘Between such serious case studies, his jovial memoir reflects on the challenges and satisfactions of life as a barrister.’ – Daily Mail___________ How can you speak up for someone accused of a savage murder? Or sway a jury? Or get a judge to drop a case?In this memoir, murder case lawyer William Clegg revisits his most intriguing trials, from the acquittal of Colin Stagg to the shooting of Jill Dando, to the man given life because of an earprint.All the while he lays bare the secrets of his profession, from the rivalry among barristers to the nervous moments before a verdict comes back, and how our right to a fair trial is now at risk.Under the Wig is for anyone who wants to know the reality of a murder trial. It has been praised as “gripping” by The Times, “riveting” by the Sunday Express and “fascinating” by the Secret Barrister, who described the author as “one of our country’s greatest jury advocates.”Several prominent barristers, including Matthew Scott and Bob Marshall-Andrews QC, have said Under the Wig is a “must read” for anyone with an interest in the criminal law. Switch off the TV dramas and see real criminal law in action. Well-known cases featured:The Murder of Rachel Nickell on Wimbledon Common The Chillenden Murders (Dr Lin and Megan Russell) The Trial of Private Lee Clegg The Murder of Jill Dando The first Nazi war crimes prosecution in the UK The Murder of Joanna Yeates The Rebekah Brooks Phone Hacking Trial
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Law
Unfair Game: An exposé of South Africa’s captive-bred lion industry
In April 2019 Lord Ashcroft published the results of his year-long investigation into South Africa’s captive-bred lion industry. Over eleven pages of a single edition of the Mail on Sunday he showed why this sickening trade, which involves appalling cruelty to the ‘King of the Savannah’ from birth to death, has become a stain on the country.Unfair Game, to be published in June 2020, features the shocking results of a new inquiry Lord Ashcroft has conducted into South Africa’s lion business. In the book, he shows how tourists are unwittingly being used to support the abuse of lions; he details how lions are being tranquilised and then hunted in enclosed spaces; he urges the British government to ban the import of captive-bred lion trophies; and he demonstrates why Asia’s insatiable appetite for lion bones has become a multimillion-dollar business linked to criminality and corruption, which now underpins South Africa’s captive lion industry.
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Personal Finance
Unshakeable: Your Guide to Financial Freedom
*THE NEW YORK TIMES BESTSELLER* Tony Robbins, arguably the most recognizable life and business strategist and guru, is back with a timely, unique follow-up to his smash New York Times bestseller Money: Master the Game. Market corrections are as constant as seasons are in nature. There have been 30 such corrections in the past 30 years, yet there’s never been an action plan for how not only to survive, but thrive through each change in the stock market. Building upon the principles in Money: Master the Game, Robbins offers the reader specific steps they can implement to protect their investments while maximizing their wealth. It’s a detailed guide designed for investors, articulated in the common-sense, practical manner that the millions of loyal Robbins fans and students have come to expect and rely upon. Few have navigated the turbulence of the stock market as adeptly and successfully as Tony Robbins. His proven, consistent success over decades makes him singularly qualified to help investors (both seasoned and first-timers alike) preserve and add to their investments. ‘Tony’s power is super-human’ Oprah Winfrey ‘He has a great gift. He has the gift to inspire’ Bill Clinton ‘Tony Robbins needs no introduction. He is committed to helping make life better for every investor’ Carl Icahn ‘The high priest of human potential. The world can’t get enough of Anthony Robbins’ The New York Times
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